+44 797 620 6116 stephen@stephen-milligan.com

Marketing Tip 64

Act in a trustworthy manner. Your audience is important to you so never send them information that’s wrong without owning up to it. People appreciate it when you admit mistakes rather than hide them or cover them up. To your Success! Stephen   ...

Marketing Tip 63

Consider using your name in the “from address” of your email marketing campaigns. The reason is that using a no-reply or a business name results in fewer opens. It isn’t as friendly and personal as using your own name. To your Success! Stephen   ...

Marketing Tip 62

Ensure that every single email you send to your list members is useful and valuable. Don’t send an email just for the sake of doing it because you were told you must. Instead, send only information that your audience wants to see. To your Success! Stephen   ...

Marketing Tip 61

Email is a great way to market to your audience of one. Create customer-centric emails that are personalized and to one person only. To your Success! Stephen   ...

Marketing Tip 60

Create a distribution strategy for your content. How are you going to get more people to read it? For example, you might add an article to your site, share it on your social networks, or email subscribers about it. To your Success! Stephen   ...

Marketing Tip 59

  Ask your audience what they’d like to see you produce. For example, ask your Snapchat audience for questions that you can answer on YouTube. Then you can turn each of the questions into a separate blog post. To your Success! Stephen   ...